The following is a guest post by Andrew Oddo, Director of Growth at Bowery Captial. As a founder, forging your first ideal customer profile (ICP) and buyer persona can be…
A guest blog by Tom Jenkins – CloudTask: Sales and Marketing and Alignment Specialist. Avoid these phrases in your sales emails to improve your lead nurturing and inbound sales processes. Email is…
Why should you train your SDR team? Beyond the obvious answer of selling better, education and training keep teams happy. Training gives SDR teams the tools they need for their sales arsenal…
If you employ Account-Based Sales (ABS) in your sales strategy, you’ll run into a variety of personas at companies with different responsibilities in the decision-making process. Each person has their…
What has Apollo been up to lately? We’ve been busy helping sales teams increase their revenue, deal size, and maximize their resources. Once you’ve started your SDR team, it’s time to build…
This is an interview in an ongoing series with members of the Apollo team. Today we’re talking with Lily Chen, the newest member of our engineering team. Who is Lily? Three…
This interview is the first of an ongoing series of introductions to members of the Apollo team. We just released a full UI refresh on our platform, so we interviewed David,…
The following is a guest post from David Dulany, founder and CEO of Tenbound. Let’s take it back to basics. What is this thing called Sales Development, and is it right…
The top 2 outbound sales best practices were in Part 1 SEO Agencies’ with this article rounding out the top 5. We’ve learned a lot of really interesting things from our SEO…
We’ve learned a lot of really interesting things from our SEO agency customers based on the nuances of their market and want to share our learnings with all of you.…
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